How to Use Facebook to Map Your Business on the Internet

The Instant STEP To Put Your Business on the 
Internet MAP!

Introduction

In today’s business world, we have two types of business owners. The first type is set on traditional marketing ways wondering where the business has gone. The second one knows it’s a must to adapt to today’s market using the internet, social media, mobile phones and all new cutting edge strategies in order to thrive in today’s business environment. Most importantly, all the new platforms YOUR CUSTOMERS ARE USING TODAY.

The only problem is, with so many marketers and experts driving business owners in every direction, it’s become impossible to know who to trust and where to start.

What this guide is intended to show you is the ONE step you as a business owner need take to brand your business online, increase your marketing and EXPOSE your business to the thousands and millions of potentials customers in your city, county, state and the worldwide. The best part… it’s FREE!

Now, we’re going to do this a bit different than most guides… we’ll tell you what to do FIRST to get you the results you need, then we’ll explain WHY you need to do this RIGHT NOW! 

So, What’s The ONE STEP You Need
To Put Your Business on the Map?

Build Your Facebook Page

Now before we go out and show how AWESOME Facebook will improve the exposure of your business, let’s get you your business Facebook page.

IMPORTANT: Please make sure you have a Business Facebook profile, NOT a user profile.  Best way to tell is, if your business Facebook profile has “friends” it’s wrong.  That’s a user profile.  Your business pages needs to have LIKES, not friends.

  • 1

    Create Your Facebook Page

    Go to https://www.Facebook.com/pages/create.php

  • 2

    Choose Your Page Classification

    Choose a Classification (local business or pace, Artist, Band, Company, Organization…etc.) Select what fits your business best.

  • 3

    Complete Basic Profile Information

  • Your Logo

    • Facebook will ask you to upload a picture, in most cases you want to use your MAIN logo of your business.  You can get creative later, but to start, select your MAIN logo.(Use the guide below to make sure you select or edit the RIGHT size picture)
  • About Section

    • This is mainly 2-3 sentences to describe your business.  For now, keep it simple and informative.  As you develop your Facebook presence, you can add a bit more of a personality to it.
  • Your COVER Photo

    • This image is a bit bigger, so think of this as your MAIN business banner.  You can use a picture of your BUSINESS, front entrance for example.  If you’re a restaurant, perhaps your featured meal or a meal spread.  If you’re a law firm, the building of your law firm or your front desk, be creative and make it stand out.
  • Customize Your Page URL

    • Create your Facebool URL so it looks like nice and easy to remember and brand.  Default URL may look something like: www.Facebook.com/1x1d1d1z1d1 How you can get yours to look nice and easy such as: www.Facebook.com/mybusiness

      Go into your page, “Page Settings” click on “Edit Page” and then select “Update Public Info.  Then, “Basic Information” in the left column, and below “Username”, click on “Change Username”.

Your Picture Facebook Guide

Your Facebook Business Page is set and ready to start interacting with your audience. Now, there is more you can do to set-up your page, however we’ve provided the basic to get started. You can add more details as you get more comfortable with Facebook and all its features.

For more information and detail steps to Building your Page, go to: https://www.facebook.com/business/build

Now that your Facebook page is ready, let’s talk about what type of RESULTS Facebook can generate for your business.

The Results

Now that your Facebook Page is set-up you need to do ONE more thing to generate results, and that is…

USE FACEBOOK!

Pretty simple right? When it comes to the INTERNET, whether your business is the News, Blogging, Retail, or any other type of business… your company needs traffic, traffic, traffic!

That’s why every business owner thinks they need to be on GOOGLE right away . After all everyone uses search engines and searches Google for just about anything and everything –Right?

Do you know the ONLY website that receives more
traffic on a daily basis than GOOGLE?

If Facebook were a country, it’d be the 3rd largest county in the world. Now, do you think if your business was on Facebook, it might just help market you business?

According to a study conducted by the Harvard Business Review, only 12% of companies surveyed indicated that they were effective users of social media, and just 7% said they were able to integrate social media into their marketing activities.

-comScore 2011

It’s pretty simple, your business needs to be where your customers eyeballs are. Traditional marketing methods are not as effective as they use to be, simply because less and less customers are viewing commercials (thank you Tivo & DVR’s), reading magazines (thank you Internet and Phone Apps), listening to commercials on radio (thank you SiriusXM radio)… I’m sure you get the point.

So what are customers really looking at?

There are over 160 Million Facebook users in the U.S. alone, two eyeballs for every person, that’s DOUBLE the eyeballs viewing Facebook.

The average time a user spends on Facebook is 55 minutes per day…that’s just the average! How much time do you spend on Facebook? How much time do your kids spend? Your Friends? Your Wife? Your dog?

Okay, okay, perhaps not all dogs are on Facebook!  😉

Now, if TONS of traffic doesn’t
convince you

that you need to be on Facebook!

Check out these FACTS:

  • 1

    Facebook accounts for 90% of all time spent on Social Media…

–Meaning between Twitter, YouTube, Instagram and all other platforms… Facebook dominates ALL!

  • 2

    Fans of Brands on Facebook (those who have explicitly “LIKED” a brand) are the easiest to reach within social media brand impression

–Meaning, when people search on Bing or Google for businesses like a restaurant, for example, if many of their friends LIKE a particular restaurant in their area, it will make sure results appear FIRST.

  • 3

    Fans of Brands on Facebook (those who have explicitly “LIKED” a brand) are the easiest to reach within social media brand impression.

–Meaning, once a customer or user has LIKED your page on Facebook, it makes it easier to market to them in the future.

  • 4

    Friends of Fans typically represent a much larger set of consumers (34x larger, on average, for the top 100 brand pages) and can receive social media brand impression by way of their friends.

** This Is A Big Fact **

–Meaning, when someone LIKES your page, you not only can market to them, but to THEIR FRIENDS as well, increasing your exposure, 34 times as much, within your Facebook fanbase.

  • 5

    Facebook is a platform used to generate a TARGET audience. Therefore MARGET to a TARGET audience

** Another Big Fact **

–Meaning, when someone LIKES a page, that means they are interested in that page’s information. Whether it’s a restaurant, hotel, law firm or whatever TYPE of business you have, that person wants to receive UPDATES and INFORMATION about that business. What better way to find out who is your target audience.

Conclusion

Get on Facebook, that is simply the conclusion to marketing on Facebook and begin getting LIKES!

It may sound simple and too easy. In reality it really is. The last fact that we stated is one of the biggest advantages of marketing on Facebook. You can increase your branding, exposure and marketing audience IMMENSELY by simply “Facebooking”.

There are TONS of easy strategies to market your business on Facebook and be able to generate a great Fanbase (LIKES) to market to. At the end of this guide we give you some strategies to try for your business, but first, let’s show you what you need to do to market on Facebook.

But Wait…
“How Do I Use Facebook For My Business?” 

Now, we’ve gone through a lot in this guide, and our MAIN emphasis in putting this together for you was to BUILD your Facebook Page and have you BEGIN using it for your business.

For many owners, that’s the toughest part, they KNOW they need to do something, but they don’t know how to get started and why it’s so important. We hope we have solved those two dilemma’s and you are now MORE THAN EVER determined to get started.

So, what if we told you, there’s another
CRUCIAL step
to your Facebook marketing? 

If you’re ready to put this entire FACEBOOK sequence together and finally brand your business to the millions, then click on the button below and we’ll take you to the next page.

On the next page, we’ll reveal the CRUCIAL step that will put your business on the MAP to the millions on Facebook…

Why haven’t you CLICKED, this is Good Stuff…

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