Perception
Okay, what in the world are we talking about? We’re talking about Internet marketing. In today’s Internet world, once an individual or a business puts up a website, they immediately want what?
- Traffic
- Rankings
And rightfully so, traffic and rankings lead to visitors and potential new customers. So you immediately think you need SEO to get you top of rankings. WRONG!
Don’t Get Us Wrong
Search Engine Optimization (SEO) is still the best and strongest Internet marketing strategy one can implement to blanket a market, bring in quality traffic and attract new customers. After all, we are the “SEO Guys”, we love SEO, it’s even in our name, BUT, SEO is not for everyone right away. Here’s why…
- SEO is NOT easy.
- SEO is NOT cheap.
- SEO is NOT guaranteed.
Not matter how many ads you see or phone calls you receive from marketing agencies guaranteeing your TOP rankings for a few hundred dollars a month. Top rankings cannot be bought through search engines results (unless it’s paid advertising). More on SEO scams and false promises later.
So, If Not SEO, Then What?
Presence. Exposure. Availability.
If you’re not ready for SEO, the simple and best approach to getting new customers is, by putting yourself and your business ON THE INTERNET.
Common Sense Right? You would think so, however many businesses fail to do so. (More on how you know you’re not ready for SEO below.)
Think about it? When you’re searching for a restaurant, a store, a product, anything your looking to buy, where do you look? You search for reviews on Yelp, you look for the restaurant on Google Maps, you search on Amazon for reviews on that next computer or gadget you’re about to buy, you click on a Facebook post or a Twitter tweet for the ad you saw about a sale at your favorite fashion store. The point is, you search on the Internet.
A website and top rankings on search engines is not the only answer.
Studies show, when consumers are exposed to both search and social media influence by a brand, that overall search click-through-rate went up by 94%*, meaning if consumers can’t find you on anything other than your website, they’re more than likely not going to find you and more likely to choose a competitor.
Buyer’s today are not any different than you. They are more educated and more thorough than ever when researching their next purchase. Now, not every customer searching will go to your website, then social media, yelp and other review sites, however if they’re searching for you on Facebook and you’re business is not there, odds are, you competitors is. And that’s the point, presence, exposure, availability.
If that next customer searches for you on Facebook, Twitter, Google Maps (Google+ Local)…etc., will they find you?
Our Solution
Let’s make sure they do. Let’s us show you our services and make sure customers are finding your business online. We’ll also give you a FREE consultation on your Internet presence and PLACE YOU ON THE FIRST PAGE OF GOOGLE! Honest! (No tricks or false promises, click on the link and find out how)
Click below for more on…
How Search Engine Optimization (SEO) Really Works?
How to Avoid Being Scammed by Marketing Agencies Guaranteeing Me Top Rankings & Traffic?
How Creating Your Presence on the Internet is indirectly SEO For Your Business?
* Studie conducted by GroupM and comScore, Internet research firms, 2011